On November 26, 2012, One Direction attended a special event in New York City to promote Hasbro’s latest One Direction dolls. One Direction did interviews and greeted winners of a Nickelodeon contest at the event.
The new One Direction dolls from Hasbro are different from the One Direction dolls that went on sale in Europe in 2011. Hasbro’s One Direction dolls are singing dolls that are dressed in the same outfits that One Direction wore on the group’s first U.S. TV performance, which was on NBC’s “Today” on March 12, 2012. Toys R Us reported that the dolls as are among the hottest-selling toys of the holiday season in 2012.
Winners from Nickelodeon’s “Your Moment With 1D” contest met One Direction, posed for photos with the group, got autographed dolls and did a Q&A session with One Direction for Nickelodeon.
Check out 5 HQ photos from the event in the gallery by clicking the thumbnails below! :
Also, check out MTV’s interview with 1D about their dolls.